What exactly is #GivingTuesday, anyway? #GivingTuesday is a global day of giving which began in 2012 as a movement to encourage donating to nonprofits in local communities and the message is spread via social media. It is the Tuesday after … Read More
People love video content. Why? It’s instant information, and it’s just easier to watch something than to read something. John Haydon, nonprofit marketing expert says it best. He says, “Unless you’ve been living under a rock with no Internet, you … Read More
As someone who has served on boards of nonprofits and who has facilitated board retreats, I can tell you from personal experience that stagnant boards keep the mission of the nonprofit from moving forward. What is the remedy? An energizing, … Read More
Guest blog post by Mary Jefferson, Owner of MakeItCountMarketing. As I’m sitting with my customer discussing the navigation for their new website, I always suggest that they add a blog to the new site. It’s interesting to see their … Read More
Don’t leave donors wondering exactly how their gift was used by your organization. Image courtesy of The Better Fundraising Company. I love sharing information from colleagues in nonprofit fundraising that inspire me to inspire my clients. Fundraising experts and … Read More
My esteemed colleague and someone I greatly admire, Gail Perry, MBA, CFRE, posted a revolutionary blog post the other day, and I just had to share it with you because this is critical information! She called it “The 7 Major … Read More